The Ask: Drive crave appeal and premium look and feel through the visual of Seedlip Gin. Position Seedlip as the definitive non-alcoholic option for stylish, contemporary occasions.
My Role: reimagine everyday drinks as playfully captivating works of art. Working closely with existing Brand guidelines, I have created a unique spin for each of the serves. Tapping into the art world through the garnish or ice elements, creating visuals that tell the story of Seedlip as a brand.
Key Creative Decision: All visuals have been produced using the Pencil AI tool. Working closely with the retoucher to make sure the final serves are looking as real as possible.
Final Serves